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Prudent IFA's Limited Registered address is 30 Brownshill Green Road, Coventry, CV6 2DT.

Prudent IFA's Limited (reg No 11079789) is registered in England & Wales. Trading as Prudent Financial Planning. Prudent IFA's Limited is an appointed representative of The Whitechurch Network which is authorised and regulated by the Financial Conduct Authority. FCA Number 802019.

Tax, Trust and Inheritance Tax Planning is not regulated by the Financial Conduct Authority. Your home may be repossessed if you do not keep up repayments on your mortgage.

The value of an investment is not guaranteed and can go up and down depending on investment performance. You could get back less than you have paid in.

Any business arising from the use of this site will be transacted with United Kingdom residents only.

There are some useful articles available on the FCA Consumer Website;   Please note this link will take you away from this website 

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Prudent Financial Planning IFA's
Independent Impartial Advice from Prudent Financial Planning

We provide independent and Impartial advice to help you make the right investment decisions to meet your objectives.


When an important decision needs to be made, or when planning becomes complex, we are on hand with our professional, helpful advice. Advice is usually invaluable as it saves time, effort and gives you peace of mind.


We can make personal recommendations based on your circumstances and financial goals by updating your investments and restructuring your portfolio.

Our Ongoing Review Service is there then to provide you with a continuing periodic updates  to:

  • Meet your changing needs

  • Review your plan in light of any options which may be beneficial to you

  • Provide regular statements on the value of your investments and keep you informed

  • Provide investment advice when your plan matures

  • Provide information on new products and special offers

       To schedule a consultation, click below and we can find the best option for your           circumstances.

  • ​Retirement Planning 

  • Pensions

  • Annuities

  • Drawdown

  • Investments

  • Morgages

  • BTL Morgages

  • Equity Release

  • Life Insurance

  • Health Care

  • Commercial Finance